This past week…

has been an unusually busy one. We spent 4 days tabling in Washington Sq, establishing a presence during one of NYU’s largest orientation days. All in all I’d say it was a success – we signed up hundreds of students and area residents, and met some interesting people along the way.

This marks my last post from NY. I’m moving out to SF in the following weeks to continue building our presence at Stanford and Berkeley. Mobilism @ NYU will be left in trusty hands, and I’ll be making trips back to the city to help manage things as well (particularly as the new school year nears).

And in case some people follow the blog but not the site – we’re holding a free Wii raffle through July! Sign-up for Mobilism today (if you’re at one of the target schools or live in those areas) and you’re automatically entered to win. Refer friends and you’ll up your chances.

Welcome Cecel’s Cafe and Creperie

…to our list of businesses around NYU that we are excited to be working with. Officially joined us today – look for great deals from them in the near future.

Funny moment

Was at a St Mark’s area Korean restaurant (Song 7.2) getting takeout when I noticed a Mobilism flyer posted on their wall right by the waiter station. It wasn’t a flyer we’d built for public display – and was supposed to be more sound-bite informative than visually appealing – but I guess our efforts are working!

*June 11 update – we’ve signed Song’s as an advertiser for their official grand opening. Read more about them here

Sustaining motivation

…has probably been the biggest challenge. It definitely helps to have those who lend a helping hand (Brian, Nathan, the list goes on). But it helps a LOT to have a partner/partners who are there fulltime, sharing in all the ups and downs. I’ve been lucky to have that recently and it’s made a big difference.

Now onto actual Mobilism news. In the last few weeks, we’ve managed to:

1) Hire our NYU campus manager! Lyndon’s a recent NYU grad who’ll be a great addition to the team as we strengthen our campus presence with students and businesses

2) Sign-up several NYU businesses – this has been hard work, but owners have been receptive to the concept of highly targeted, customized mobile advertising

I’m making plans to shift our operations out to SF by beginning of July, so I can refocus on Stanford and Berkeley in time for the Fall 2008 schoolyear.

If you’re a college student or live near a college campus (in particular, Stanford, Berkeley, Columbia, and NYU), sign-up today!